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Effective Sales Strategies in Aviation

Equip aviation professionals with the necessary knowledge, skills, and strategies to effectively engage with potential clients, promote various services, and contribute to the success of the business.

Enda Corneille
Enda Corneille, Experienced Aviation Executive and University Lecturer
@ Aeroclass

Language: English
Category: Airlines, Sales & Marketing, Airports
Duration: 2 days
Effective Sales Strategies in Aviation

Course description

In today’s competitive aviation market, effective sales strategies are essential to drive business growth and build long-term partnerships. This course provides aviation professionals with practical knowledge and tools to understand customer needs, develop targeted value propositions, and close deals with confidence.


Participants will explore the full sales cycle, from market analysis and lead generation to relationship management and negotiation. Through real-world examples and practical exercises, the course bridges theory and application, equipping you with actionable strategies to achieve measurable results in aviation sales.


By the end of the course, participants will have the competence to design, implement, and sustain successful sales strategies aligned with aviation industry dynamics and customer expectations.


Learning outcomes

At the end of this class, participants will be equipped to:


  1. Analyze aviation market opportunities and customer segments
  2. Develop and present compelling value propositions
  3. Apply strategic sales planning and pipeline management
  4. Negotiate effectively with aviation stakeholders
  5. Build and maintain long-term customer relationships



Who should attend

  1. Sales Managers, Account Managers, and Business Development Managers across aviation sectors
  2. Client Relationship Managers and Aviation Sales Consultants
  3. Sales Representatives and Sales Support Staff
  4. Sales and Marketing Coordinators
  5. Customer Service Representatives involved in commercial activities
  6. Professionals seeking to strengthen aviation sales and negotiation skills

Meet your instructor

Enda Corneille

Enda Corneille

Experienced Aviation Executive and University Lecturer

With over 37 years in aviation, and having held senior roles in Aer Lingus and Emirates, Enda Corneille is a highly experienced, commercially focused, and versatile aviation consultant and educator.


In addition to his extensive airline experience, Enda has delivered airline management training to a range of carriers as a global instructor with IATA in Geneva. He lectures in Change Management  for the MSc Management (Aviation Leadership) at Dublin City university and delivers lectures in aviation management to both Under and Post-Grad students at the University of Limerick.


He is visiting lecturer to Cranfield University in the UK and holds a first class honors MBA in aviation management. Away from aviation, Enda is the Chairman of the Arab Irish Chamber of Commerce.

 

In his spare time he enjoys travel, cooking, playing guitar and golf.

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You're never too old to learn something new everyday.

Why you should attend?

Selling in the aviation industry requires more than traditional sales tactics. It demands a strategic understanding of complex decision-making processes, long lead times, and relationship-driven negotiations. This course equips you with the tools to identify opportunities, create value, and build trust with key aviation stakeholders.


You will gain insights into customer behavior, learn how to tailor your approach to different aviation sectors, and apply proven techniques to close deals and maintain lasting partnerships. Whether you are new to aviation sales or seeking to refine your approach, this training helps you enhance your impact and deliver consistent results.

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